
Stop Losing Money to the Cold
There’s nothing worse for a restaurant owner than seeing a row of empty outdoor tables because it’s just a bit too chilly for people to sit there. Most people try to fix this with those standard forced-air heaters. The problem? They’re basically trying to heat the entire neighborhood. The second a breeze kicks up, all that expensive warmth just vanishes into the air. That’s why we use ceiling-mounted infrared (IR) heaters. Instead of fighting the wind, these units go straight for the source. They send out waves that warm up the people and the furniture directly. It’s the difference between trying to warm up a room and standing in a patch of sunlight on a winter day. The trick to getting it right Since we aren’t relying on the air to hold the heat, we can actually create a “warm zone” right over your tables. The heat travels in a straight line from the ceiling to your guest. No wasted energy, no fighting the breeze. But you have to get the gear right. We usually go with short-wave or medium-wave emitters. Short-wave is the way to go if your patio gets windy—it cuts through the chill much better. One big mistake I see all the time is under-powering the setup. If you don’t have enough wattage for your specific climate, your guests will end up with “cold backs,” and they’ll still want to head inside. A quick warning on the electrics These things pull a lot of power. If you’re installing a handful of 2kW units, you can’t just plug them into a random outlet. You’ll need dedicated circuits. Trust me, you do not want your breakers tripping right in the middle of a Friday night rush when the place is packed. Why this actually matters for your bottom line When people are warm, they linger. They order that extra round of drinks or a dessert they weren’t planning on. It turns a cold, dead corner of your patio into a spot that actually makes money. Just keep an eye on where you mount them. If they’re too high, the heat loses its punch. Too low, and your guests will have toasted heads while their toes are still freezing. It’s all about finding that sweet spot where everyone feels just right.